For Trades Businesses Only

Stop Losing JobsTo Silence.

We build a done-for-you lead machine that generates enquiries, responds within 60 seconds, and follows up automatically โ€” so you never lose a job to a slow reply again.

Claim Your Free Strategy Call โ†’ See How It Works โ†“

No obligation. 15 minutes. We'll show you the system live.

Live System Results
Response time to leadsUnder 60s
Average leads per month23โ€“47
Follow-up messages sentAutomatic
Setup time per client7 days
Built for every trade
RoofersPlumbersElectriciansBuildersLandscapersPlasterersDecoratorsJoiners

Your Phone
Should Ring Every Day.
Here's Why It Doesn't.

๐Ÿ“ต
Missed Calls = Lost Jobs
A homeowner calls, gets voicemail, and rings your competitor. They were ready to book. You never knew.
Est. loss: ยฃ2,000โ€“ยฃ8,000/mo
โฑ๏ธ
Slow Replies Kill Deals
Research shows contact rates drop by 80% after just 5 minutes. Most trades reply hours later โ€” or not at all.
80% of leads go cold in 5 minutes
๐Ÿ“‰
Feast or Famine Work
Some weeks you're slammed, others your van sits on the drive. No system = no consistency. Just hope and word of mouth.
Unpredictable = unsustainable
๐Ÿ”
No Follow-Up System
Most jobs go to whoever follows up the most. If you're not chasing leads, your competitors are โ€” and they're winning.
60% of jobs close after 5+ contacts
๐Ÿ˜ฐ
Dependent on Referrals
Word of mouth is great โ€” until it dries up. One quiet spell can spiral into months of stress. You deserve more control.
1 source of leads = 1 point of failure
๐Ÿ’ธ
Wasted Ad Spend
You've tried Facebook ads before. They "didn't work." The truth? The ad was fine. The follow-up system wasn't there.
Ads without follow-up = burning money

Every day you operate without a system, you are handing jobs to your competitors for free.

The leads exist. The homeowners are searching. They're just not finding you โ€” or not hearing back fast enough.

Built By A Bricklayer.
Not A Marketing Lad.

Lewis spent 4 years on the tools as a general builder in Staffordshire. Level 2 bricklaying qualified. He knows what a quiet week feels like from the inside.

He built True Form Works because nobody was doing this properly for trades. No one who actually understood what it's like to be on the tools, wondering if next week would be busy.

The honest bit

We're not going to show you fake reviews or made-up numbers.

What we will do is show you the system working live on the call. You'll see exactly how it responds to leads, how it follows up, and what it would look like for your trade.

If it doesn't impress you โ€” you walk away. No hard feelings.

Your Client
Acquisition Machine.

We build it once. It runs 24/7. You focus on the work โ€” we handle everything else.

01
We Run Your Ads
Targeted Meta ads reach local homeowners actively looking for your service in your area.
Day 1โ€“7: Live
02
Lead Captured
Homeowner clicks the ad and fills in a simple 3-field form. Name, number, job type. Done.
30 seconds for them
03
Instant Response
Within 60 seconds, the lead gets a personalised message from your business. Automatic. No action needed from you.
Under 60 seconds
04
Auto Follow-Up
If they don't reply, the system follows up across 5 touchpoints over 30 days. It never forgets. It never stops.
Runs automatically
05
You Get Notified
The moment a lead replies, you get an instant alert on your phone. Call them back while they're still warm.
Real-time alert
06
You Close the Job
You turn up, do what you do best, and close another job. Your calendar fills. Revenue becomes predictable.
You do the work you love

Everything You Need.
Nothing You Don't.

โœ“
Meta Ad Campaigns
Professionally written and managed Facebook & Instagram ads targeting homeowners in your area.
โœ“
High-Converting Landing Page
A dedicated page built to convert visitors into enquiries. Designed around your trade, your area, your offer.
โœ“
Instant Lead Response
Every lead receives a personalised message within 60 seconds of submitting โ€” day or night, 7 days a week.
โœ“
5-Stage Follow-Up Sequence
Automated follow-up across 30 days. Every message stops the moment the lead replies โ€” no awkward spam.
โœ“
Real-Time Client Alerts
You get a notification the instant a lead replies. Strike while the iron's hot โ€” every single time.
โœ“
CRM Pipeline Dashboard
See every lead, their status, and where they are in your pipeline. Never lose track of a potential job again.
โœ“
Booking Calendar
Optional self-booking calendar so leads can book a site visit directly. Your diary fills without lifting a finger.
โœ“
Ongoing Management
We manage and optimise everything month to month. You focus on the work โ€” we focus on the leads.

Simple Pricing.
Serious Results.

ยฃ797 / month
No setup fee ยท Ad spend separate (min. ยฃ300/mo paid direct to Meta)
3-month minimum
Cancel anytime after that
โ†’Full system setup and build
โ†’Meta ad campaign management
โ†’Landing page included
โ†’Instant follow-up automation
โ†’CRM pipeline setup
โ†’Real-time lead notifications
โ†’Monthly performance review
โ†’Dedicated point of contact
Book Your Free Strategy Call โ†’
Our Promise

If we don't generate leads on your first day โ€” you don't pay.

You Might Be
Thinking This.

I've tried Facebook ads before and they didn't work
Ads alone don't work. The system that follows up the leads is what closes jobs. Most trades businesses run ads with zero follow-up โ€” leads go cold and they blame the ads. That's exactly what we fix.
I get enough work through word of mouth
That's great โ€” until referrals dry up. One slow period can spiral quickly. This system runs in the background so you're never dependent on one source of work again.
I don't have time to manage more leads
You won't need to. The system responds instantly, follows up automatically, and only alerts you when a lead is warm and ready to talk. Your involvement is a phone call โ€” not admin.
It sounds too expensive
What does one missed job cost you? For most trades, a single booked job more than covers the entire monthly fee. This isn't a cost โ€” it's the cheapest employee you'll ever hire.

Good Questions.
Straight Answers.

How quickly can I be up and running? +
Most clients are live within 7 days of signing up. We handle everything โ€” the setup, the ads, the automations. You just need to provide a few details about your business and we take it from there.
Do I need a website? +
No. We build a dedicated landing page for you as part of the setup. You don't need to change anything about your existing web presence.
What areas do you cover? +
We work with trades businesses across the UK. Ads are targeted to your specific local area โ€” typically a 15โ€“25km radius from your location.
Will you work with my competitor in my area? +
No. We only work with one business per trade per area. If you're a roofer in Manchester, no other Manchester roofer joins the system. This is a genuine commitment โ€” your area is protected.
How much should I budget for ad spend? +
We recommend a minimum of ยฃ300/month for ads. This is separate from our management fee and goes directly to Meta. Most clients start at ยฃ300โ€“ยฃ500 and scale up as they see results.

Your Competitor
Is Still Reading This.

We only ever work with one trades business per trade per area. One roofer. One plumber. One electrician. Once your area is taken โ€” it's gone. Not until next month. Gone for good.

Book Your Free 15-Minute Call โ†’
No commitment. No hard sell. Just a straight conversation about whether this fits your business.

AI-driven lead generation for trades businesses across the UK.

ยฉ 2025 True Form Works. All rights reserved.